News and Resources
Finding a Sponsor Part 1
By Allen Berg | | Expert Advice
Excerpts from the book “DRIVE TO WIN” by CARROLL SMITH How Do I Go About Finding a Formula Racing Sponsor? It’s as if people think that finding a sponsor is like finding a drugstore. The usual whine is, “I know that I have the talent, dedication, and balls to get to Formula One or Indianapolis…
Read More A Dad’s Guide to Karting
By Allen Berg | | Expert Advice
My first taste of racing came when my Dad took me to a Can-Am race in about 1969 to Edmonton International Raceway. This was during the period when McLaren was dominating this iconic series. I remember that Denny Hulme won with Bruce McLaren finishing right behind him in second, with Jackie Ickx a distant third.…
Read More Allen Berg Interviewed on Safe is Fast “Ask a Pro” by Honda
By Allen Berg | | News
Safe is Fast by Honda recently interviewed Allen Berg about his experience and advice as a driver training expert and former F1 driver. Safe is Fast’s “Ask a Pro”is an interview series featuring professional drivers, legends and experts. SAFE stands for Skilled, Assured, Fit and Empowered. These are the key qualities that any young race driver must…
Read More WHAT DOES IT TAKE? PART 3
By Allen Berg | | Expert Advice
Excerpts from the book “DRIVE TO WIN” by CARROLL SMITH The business is so demanding and the competition so fierce that you cannot afford to give anything away. This means getting yourself into peak physical condition and keeping yourself there. This, by the way, is not because driving the racing car takes much in the…
Read More WHAT DOES IT TAKE? PART 2
By Allen Berg | | Expert Advice
Excerpts from the book “DRIVE TO WIN” by CARROLL SMITH Racing Drivers are Risk Takers There has never been a successful racing driver who did not possess a high degree of intelligence. The (non-racing) journalists who have propagated this particular old saw seem to feel that a person of normal imagination is just not going to…
Read More Driving Race Cars in Formula Car Racing Schools
By Allen Berg | | Expert Advice
It is a fact that people are attracted to cars in strange ways and is safe to assume that it’s just how we are wired as human beings. The strength of affinity might vary from one person to the other, but we really can’t help but to stop and admire a wonderful car every now…
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