Month: April 2016

Watch Senna VS Brundle Video

Senna VS Brundle

By Allen Berg / April 26, 2016

The story of the 1983 British Formula 3 Season In 1983, two young racing drivers were fighting for supremacy in the British Formula 3 series. Winning the championship would guarantee them a place in Formula 1 for the next year. It was a time when junior formula racing was still simple and raw; a time when the driver…

Finding a Formula Car Racing Sponsor

Finding a Sponsor Part 2

By Allen Berg / April 11, 2016

Excerpts from the book “DRIVE TO WIN”  by CARROLL SMITH Make a List of Sponsors and Benefits of Sponsorship The basic idea is to make a list of corporations or individuals whom you think might be interested in sponsoring your effort and a list of the benefits to them of that sponsorship. If you cannot…

How Do I Go About Finding a Sponsor

Finding a Sponsor Part 1

By Allen Berg / April 4, 2016

Excerpts from the book “DRIVE TO WIN”  by CARROLL SMITH How Do I Go About Finding a Formula Racing Sponsor? It’s as if people think that finding a sponsor is like finding a drugstore. The usual whine is, “I know that I have the talent, dedication and balls to get to Formula One or Indianapolis…